For over two decades, I've been dedicated to advancing guest and visitor management into the digital era. My journey began with a leading company in access and revenue management for ski resorts, arenas, and visitor attractions. Since then, I've gained extensive experience with startups, including developing the first globally-operational mobile ticketing service and accreditation management systems based on Microsoft Dynamics. As a consultant, I've assisted sports clubs, leagues, and venues in implementing future-proof CRM and loyalty programs, as well as booking solutions.

In recent years, my focus has shifted to outdoor tourism and sports, collaborating with destinations and gear brands. Major sports events have also been a significant part of my portfolio.

Explore my references to learn more about these success stories!

• 1998 - 2003: IMS Health (now: IQVIA), the world's leading information service provider for the pharmaceutical industry
• 2004 - 2007: SKIDATA AG, market leader in ticketing and access control for winter sports areas, sports arenas, and managed parking areas
• 2007 - 2012: smartmachine, innovative provider of mobile ticketing solutions for sports and leisure facilities
• since 2012: independent consultant for the sports, events and leisure / outdoor tourism industries as well as in business planning for start-ups
• 2013 - 2018: Founder & partner, operational management & implementation consulting in the eventDATA-services group, service provider for guest management systems in temporary environments (congresses, festivals, corporate events, sporting events...)
• 2018 - 2020: Certified Digital Consultant - potential analysis and further consultation within the framework of SME DIGITAL
• 2018 - 2023: Managing Director of the Austrian branch of Outdooractive, the leading provider of destination management solutions for tourism service providers and the outdoor industry
• 2024 - 2025: Interim Head of Marketing, Communications and Product Innovation at Farm Holidays, Austria's leading platform for farm holidays, connecting travelers with over 2,000 quality-certified family-run farms offering authentic rural accommodation across the country. The organization markets and curates genuine agricultural tourism experiences — from organic and wine-growing farms to alpine estates — combining local food culture, nature, and family-friendly hospitality under one trusted national brand.
• Since 2024: Marketing, Business & Organiaztional Development Consultant for Solution Designers, a start-up consulting and technology firm specializing in data-driven business solutions, helping companies optimize their planning, reporting, and performance management.
• Since 2025: Digital Strategy Consultant for Jagdvernetzer (jagdvernetzer.com) a digital networking platform for the hunting community connecting hunters, hunting ground owners, and related service providers. The platform digitalizes traditionally analog processes in the hunting sector — from finding hunting opportunities and leases to community exchange — making the industry more accessible and connected.
• Since 2026: Strategy Consultant for European expansion of webook.com, Saudi Arabia's leading entertainment and experiences platform, offering ticketing and booking for major events, concerts, sports, festivals, and attractions — including flagship occasions like Riyadh Season and international sporting events.